Latest News

November 19 2020
Webinar Series - Spectrumetrix Advantage: Predicting Sports Betting in TN
On Nov. 1st TN began offering sports betting. It is somewhat unusual since it offers only online betting with no physical casinos or sportsbooks. Dr. Geoff Atkinson (MSA) shows off the various features of the Spectrumetrix data – historical data, differentiation between online and retail gambling, and breakdown by different sports – as he predicts both the initial and long-term success of sports betting in TN.

September 16 2020
Webinar Series - Key Insights into the Pandemic and the Casino Industry's Reopening
Dr. Geoff Atkinson (MSA) looks at some interesting trends as casinos reopen from the Covid-19 closures. A casino’s success is greatly influenced by whether its nearby competitors were allowed to open at the same time, and under the same restrictions. In many cases, casinos that were willing to push promotional spending to close to 2019 levels have been rewarded by revenues also approaching 2019 levels. Online gaming has been a significant boon to casinos that already had a strong online presence before the shutdown.

April 23 2020
Webinar Series - Outlook for the Gaming Industry in the Context of Covid-19
The US gaming industry has never experienced anything quite like the current widespread casino closures due to the Covid-19 virus. Individual casinos have closed due to weather, such as Hurricane Katrina, and the entire industry has been slowed by economic recession. Dr. Geoff Atkinson (MSA) and Robert Heller (Spectrum Gaming Capital) analyze these past disruptions and predict the continued impact of Covid-19 after casinos are allowed to reopen.

June 20 2019
Webinar Series - The Impact Of Sports Betting On Casino Revenue
Dr. Geoff Atkinson (MSA) and David Isaacson (Spectrum Gaming Capital) look at data from New Jersey, West Virginia, and Mississippi to determine whether sports betting is cannibalizing existing casino revenue streams, or generating new business. Looking at early growth in the US, as well as data from Europe, they predict the revenues generated by mature sports betting markets in 3 to 5 years time.